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Matt Schaefer

Vice President, Research & Insights

Matt is a Vice President of Research & Insights at GBK Collective. Over the course of his career, he has designed, overseen, and advised on custom research engagements for clients across a variety of industries, including technology and telecommunications, CPG and retail, and pharmaceuticals and professional services. Matt is also a 2024 graduate of Northwestern University - Kellogg School of Management’s Executive MBA program. From Kellogg he earned both his MBA degree and a certificate in Product Management.

Before joining GBK Collective, Matt held a number of positions at the marketing research firm Engine Insights (formerly ORC International). Before that, he earned his BA from The University of Chicago, graduating with honors.

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